Pebble Beach Concours d'Elegance
About The Company
Pebble Beach Concours d’Elegance is the world’s most prestigious classic car show held yearly in Pebble Beach, California. The Concours d'Elegance open to both prewar and postwar collector cars in which they are judged for authenticity, function, history and style. Jay Leno, a Concours fixture, is the event host and adds a special flavor to this ultra luxury event.
Needs & Provided Solution
Part of Pebble Beach Concours d'Elegance new digital strategy, it needed a restructured web presence to enhance its worldwide visitors' online experience. It also required a simple content management solution to ease the staff's constant content updates.
Through various planning, collaboration and execution phases, eLab Communications condensed and reorganized a significant amount of information and presented content in an easy-to-find and clean format.
We used high-quality photos from various Concours events to create a unique branded look and easy to follow navigation. Loading speed for global visitors using mobile and tablet devices was dramatically enhanced through our CDN connections, where mobile browsing became much faster and more secure.
Featured Outcome
- Updated Online Branding Look & Feel
- Responsive Mobile Friendly Website
- Reorganized Content Presentation for Faster Access
- Visitors Analytics Tracking
- Built-in Search Functionality
- Manage Content through Enterprise Content Management System
